Rolex 24 At Daytona 2027, Daytona Beach

The Rolex 24 At Daytona is a 24-hour sports car race on the road course at Daytona International Speedway. It opens the IMSA WeatherTech SportsCar Championship season.

The 2027 race weekend runs Thursday 28 January to Sunday 31 January 2027. The race itself starts on Saturday 30 January and finishes on Sunday 31 January. The speedway says 2027 is the 65th running.

A week earlier, the Roar Before the Rolex 24 runs Friday 22 to Sunday 24 January 2027. It is the final test and practice weekend before the race, and multi-day Rolex 24 tickets include it.

Dates and hours

• Roar Before the Rolex 24: Friday 22 to Sunday 24 January 2027. The speedway lists the times as varying by event.
• Rolex 24 race weekend: Thursday 28 to Sunday 31 January 2027. IMSA lists the event as 28 to 31 January.
• The race: Saturday 30 into Sunday 31 January 2027.
• Taste of the 24, a ticketed add-on: Saturday 30 January 2027.

The 2027 green flag time is not published yet. IMSA’s 2027 event schedule still shows its sessions as coming soon. Check the IMSA schedule in the week before the race for the start time and the support races.

Tickets

The speedway sells two admission tickets for the race weekend, both through Ticketmaster:

• 4-Day Admission: Thursday to Sunday. The speedway calls this the best way to see the weekend. It includes the autograph session and the Hard Rock Bet Fanzone and garage access.
• 2-Day Admission: Saturday and Sunday, the two days of the race.

Both multi-day tickets also get you into the Roar Before the Rolex 24. If you only want the Roar, the speedway sells separate Friday, Saturday and Sunday tickets for it.

Prices are not listed on the speedway’s event page. They appear only inside the Ticketmaster checkout, which was not readable for this page. Check the price there before you commit, and buy from the speedway’s own links rather than a resale site.

Taste of the 24 is a NASCAR Foundation add-on on Saturday 30 January. It offers food samples from local restaurants and live entertainment, watched from the Midway Suites. It is sold on the NASCAR Foundation site and needs a race ticket as well.

Hospitality

On 8 November 2026 the speedway’s hospitality page listed these options:

• Harley J’s, Friday to Sunday: a High Banks Suite with trackside viewing, garage and Fanzone access, food and drink, and a Preferred Lot 3 parking pass. On sale.
• 1948, Saturday and Sunday: a shared suite with concierge service, behind-the-scenes access, and premium transport and parking. Listed as limited availability.
• Rolex 24 VVIP: access to the Rolex 24 Lounge and the BMW M Champions Club, ending with fireworks in Mobil 1 Victory Lane. Sold out, with a waitlist.
• BMW M Champions Club, behind pit road with Victory Lane access and an open bar until one hour after the checkered flag. Sold out, with a waitlist.
• Rolex 24 Lounge Suite, Friday to Sunday: climate-controlled lounge, buffet, open bar and outdoor seats. Sold out, with a waitlist.

Parking

The Rolex 24 page sells three parking passes, all for Lot 4: a 2-Day Lot 4 pass, a Thursday pass and a Friday pass. The speedway describes the 2-day Lot 4 pass as ADA parking with assistance and close access.

The speedway’s general parking page lists free parking in Lot 7, with a shuttle, and in the rear of the Volusia Mall (Lot 8) at select events. Paid lots are 1, 3, 4 and 8. Reserved ADA parking is in Lots 1 and 4, general ADA parking is in Lot 6 with a placard, and motorcycles park in Lot 4A. The speedway says open lots and prices vary by event, so confirm on the event page before race week.

The official rideshare pickup and drop-off is near Lot 1, off the frontage road by the Cracker Barrel on International Speedway Blvd, eastbound.

Camping

All Rolex 24 camping was reserved by 8 November 2026. The speedway runs a waitlist and says it will contact people if sites free up.

Camping for the Roar Before the Rolex 24 was still on sale. Campgrounds include Park West RV outside Turns 1 and 2, The Shores at Lake Lloyd in the infield, Yellow and Red Premium RV, and others. Red and Orange are not available for the Roar.

Infield rules worth knowing: only self-contained RVs in RV areas, no sleeping tents in RV areas, no golf carts, e-bikes or bicycles in the infield, quiet time from midnight to 6am, and flags lowered during on-track sessions. Pets are allowed in the infield camping areas on a leash, but not in the venue or the Fanzone. RV pump-outs cost $50, cash only.

What to see

The race runs through the night, so a 2-Day ticket covers the start on Saturday, the night running and the finish on Sunday.

With 4-Day Admission you can walk the Hard Rock Bet Fanzone and look into the garages while teams work on the cars. The autograph session is part of the same ticket. The infield is reached through the Turn 1 tunnel from Gate 40 on Williamson Blvd, or the Turn 4 tunnel during event time.

The speedway says the Rolex 24 food choices sit in three places: venue concessions, the Infield Midway across from the Boardwalk Club, and the Fanzone. Tune a radio to FM 107.9 to hear the public address system.

Before you go

The speedway allows outside food and drink at every event. Its bag rules:

• Up to two bags per person, each no larger than 18 x 18 x 14 inches.
• One soft-sided cooler per person, no larger than 14 x 14 x 14 inches. Ice is fine, dry ice is not.
• No glass, no hard-sided coolers, no umbrellas, no collapsible chairs, no wagons, no drones.
• Insulated cups up to 64 oz, scanners, cameras and hearing protection are allowed.

You can leave and come back. Scan your ticket out and scan it again on the way in, and expect a fresh bag check. Strollers are admitted, with stroller parking in the grandstands but not in the seats. Frontstretch seating is smoke free, including e-cigarettes.

The Barrett-Jackson Scottsdale auction runs 23 to 31 January 2027, so it overlaps the Rolex 24 weekend if you were hoping to do both.

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